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Delivery system

Delivery system

Q Linda Hartman, a vice President of the US based carrier service, was sent to open an office in Madrid. The company had recently expanded its overnight delivery services to several other countries in Europe, and these operations were doing very well. The company’s “bread and butter” service was overnight delivery anywhere in Europe, provided that the package was in the pick-up box by 5 o’clock in the afternoon. Even though Linda and her husband, John, we’re getting along well in Spain, she could not understand why the Spanish people were not responding more favorably to the company’s services. Why was the overnight delivery system not catching on in Spain?

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The working culture in Spain is different than the other European countries and the United States and Linda Hartman and her husband failed to understand that. In the United States, the employees work between 9 to 5 and anything left behind will be looked after in the next day. However, the working culture and schedule in Spain is different. The Spanish working hour starts around 9 am and end nearly about 8pm only because these people have more than 3 hours lunch and family break. The Spanish people enjoy leisure at their workplace unlike the Americans. Therefore, it is not possible for the employees to drop off a package around 5 pm for